A new challenging concept was about to open in Charlottenlund in Denmark: A good quality bistro during the day combined with a high-end nightclub after dark. Salvador’s assignment was simple, but thought-provoking: Define the concept for both bistro and nightclub. We acted as creative consultants, and were with our client every step of the way from the humble beginnings with ideas and thoughts of the concept to national PR strategy together with input on the remodeling of the place, menu, website etc. – all-in-all a total solution.
The concept behind Bistro 235 is high quality food and service at a reasonable price in a laidback environment.
Salvador was with us from the very beginning with creative ideas and different take on solutions to our problems all the way to the official opening by the Mayor.Jørgen Michelsen, Owner Bistro 235
Furthermore, we activated different national media including AOK and MetroXpress in order for the launch to reach it’s full potential.